OVERVIEW

Body Sync Group Pty Ltd (BSG) and Irukandji Group Pty Ltd (IRG) are private companies, based in Brisbane, Australia.  They are the trading arms of Thompson Assets Trust, and are collectively managed by IBIS.

At time of writing, the 2 companies have 5 separate business divisions with 14 businesses between them.

BODY SYNC GROUP versus IRUKANDJI GROUP

A sole trader business since 2001, Body Sync Group P/L became incorporated in July 2006. 

In April 2009, BSG restructured to make room for two other businesses which had grown organically from within. 

Angel Beach and Keppel Net, which had acted primarily as support entities for the Body Sync stores, peeled off to form a new company, Irukandji Group P/L.

In October 2009, Keppel Net divided itself further, spawning two new businesses, Emu Signs, and Irukandji VW.  The two new entities, while trading separately, remain under the Keppel Net umbrella.

In January 2010, the flagship Body Sync stores began a phased name change to Reef Beauty to make the brand more relevant to their services.

At the same time, Angel Beach is beginning an aggressive entry to the wholesale beauty market with the acquisition of key import products and distribution agreements. 

It is envisaged that Angel Beach will later divide itself to separate its manufacturing, importing, and education divisions.

IBIS

Essentially another name for our Head Office, IBIS is an acronym for Irukandji-Body Sync Integrated Systems.

IBIS uses a fully integrated multi-business software system developed by Keppel Net specifically for our business.  Based on firm procedures and purpose built operational templates, IBIS streamlines the way all our businesses are run, while still allowing for the variable nature of each business.

IBIS eliminates the duplication of processes and the need for multiple managers, which keeps our costs down, the command structure simple, and very importantly, allows us to change direction quickly. 

It also allows floor staff to focus on their real jobs instead of becoming bogged down in red tape, thus increasing productivity, ROI, and job satisfaction and security.

IBIS operates from within Keppel Net at our Mt Gravatt complex.

STRUCTURE

Thompson Assets Trust is owned by Andrew Thompson, based in Brisbane, Australia.  Andrew is Managing Director of both Body Sync Group and Irukandji Group. 

Andrew began his sales and marketing career at age 15 with Makita Power Tools in 1981, then moved into retail tyres with Bob Jane and Beaurepaire, before migrating to a wholesale tyre company in 1987. 

By 1997, his love for IT was firmly taking hold, and he published his first websites, most notably for US musicians and an online gallery to showcase his own art.  That same year, he left the tyre industry and joined City Search, then owned by Fairfax Publishing.

With the sale of City Search to Sensis, and following a succession of negative experiences with employers, Andrew decided to apply the management and marketing skills he had honed during his career to create something new. 

Pursuing his passions, he began tertiary studies and in 2001, established the first incarnations of Body Sync, a remedial therapies business, and Keppel Net, a web design business.

The latter business sat in the shadows for many years due to the rapid growth of Body Sync, but was invaluable throughout as the support mechanism for marketing and IT. 

Even now, without the business and marketing acumen of Keppel Net, Body Sync would struggle to survive in what is arguably the most competitive field in the beauty industry. 

From 2001 to 2007, Andrew remained the principal therapist at Body Sync, and now devotes most of his time to developing the Irukandji Group businesses.

At the coal face, his youngest son, Shae Thompson fills the role of Group Operations Manager. Shae joined the business in April 2009 after an earlier stint in 2006. 

Based at IBIS, Shae manages the operational aspects of all business divisions, and is Andrew's right hand.

Shae comes from a background in hospitality, having worked up from floor level to management of several well known cafes and restaurants around Brisbane.  Like his father, he is also well versed and passionate about IT.

While not directly involved during the company's recent years of rapid growth, Shae stayed close and informed to prepare him for what many saw as his inevitable return.

Shae is the first point of contact for many new clients and a familiar voice on the phone.

At time of writing, the combined businesses have 18 staff, including eleven Body Sync Therapists.

We keep the management team small and defined to maintain a family atmosphere for staff and clients, to keep expenses trim, and to provide a clear chain of accountability.

STRENGTHS

We consider ourselves cutting-edge, and are driven by the thrill of being the market leader, not money. 

While that approach has its risks, we are aware of them, and always stay focused on further developing our core strengths and identifying potential weaknesses.

Our competitors find us difficult to comprehend because we're not traditionalists and don't care much for glitz and glamour or conventional business thinking. 

Maintaining a "family business" culture is central to the entire operation.  While everyone has a job to do, we believe that business should be fun and it should be different, and that staff should finish work each day feeling great. 

Another strength we've learned is to keep a tight hold on quality by resisting the common urge to outsource when a) we have the expertise to do it better ourselves, b) the cost savings are substantial, and c) it produces an opportunity to spawn a new business. 

New divisions are constantly emerging within the companies due to this habitual process of organic growth and expansion, and that diversity helps ensure future stability. 

Each new division presents us with another opportunity for artistic expression and reinvention of the industries in which we're involved.

CONTACT US

Mail:
IBIS Management, 1414 Logan Road, Mt Gravatt 4122 QLD, Australia

Phone:
Brisbane: 07 3849 0666